Direct Mail
The Woodlands
A series of direct mail pieces were developed as part of a database marketing program to attract new businesses to The Woodlands, Texas.
Exact Polymers Self-Mailers
After a decade of anticipation, Exxon Chemical wanted to show prospects for its revolutionary new Exact Polymers that commercial quantities were finally available. We affixed samples to each of these self-mailers to demonstrate end use product possibilities with targeted polymer formulations.
Cooper Cameron Valves Big Noise Mailer
It's not often you receive an air horn in the mail, but Cooper Cameron Valves wanted to make some "big noise" in the valve industry. This mailer helped announce their new division name and purpose.
Performance Systems Mailer
This direct mail piece was used to set up appointments with top managers of investor-owned public utilities for a program to increase productivity from employees with discipline problems. PSI marketers waited a week after mailing to follow up by phone. Very successful as a door opener.